They like to eat well.
Like us.


We exist to nurture beautiful relationships between animals and their people through healthy nutrition. We believe animals make us better people, and like us, they need good natural food.

It’s raw,
made easy!

Tasty. Raw. Chunks.

Real chunks of
New Zealand meat
and organs

High protein.
Not high carbs.

RawMix50 Grass-Fed Beef


promotes healthy bones and joints

Omega 3 & 6
promotes skin health and shiny coats


No wheat or

No soy or

No added hormones
or growth promotants

New Zealand
grass-fed meat

New Zealand chicken

Animal instinct says this pet food is better.
Science agrees.

Your pal is designed by nature to need natural raw protein for energy and strength. They’ll love the added raw taste and digestibility. After all, it’s what they’re designed to eat!

cats and dogs, tigers and wolves

Natural Nutrition

Chunks of New Zealand meat and organs, freeze-dried to lock in the nutrition, combined with high protein meat and vege bites. It’s the safe and easy way to add raw. They’ll love it!






Meals, Mixers and Treats 


250+ Reviews


This food was exactly what we have been looking for. It’s like a raw diet, without all the admin and still has the added nutrition benefits of having kibble for a growing puppy! Boris absolutely loves it.


A massive hit

Odin and Izzy couldn’t get enough of the food. They were obsessed with the freeze dried surprises, and were definitely let wanting more. This product definitely met my expectations and more, and we will definitely be buying more


My dog absolutely love it

Definitely an A+ We loved it and can’t wait to buy somemore for Milo to enjoy!


My dog is OBSESSED

So my dog eats anything and everything. However, I’ve never seen her react like an absolute manic when it comes to any food. The moment she sees that it’s food time she starts jumping up and down and running around in happiness.


Jip loved it!

our dog usually doesn’t eat dry food as she doesn’t really respond well to it. She loved this food though and had no issues at all. It’s nice we finally find some dry food she can have


Made in New Zealand

Our high protein recipes are all made in New Zealand. The fertile soils and milk climate allow for some of the world’s best natural farming practices; where animals can graze freely on wide open pastures and thrive in clear waters.

A bit stinky, just how they like it.

We source nutritious grass-fed meat, organs and fish from New Zealand farms and oceans. Because they’re safely freeze-dried raw, it’s a little bit stinky – just how they like it.